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Event Funding

Locally supported events and programs

The JHTTB allocates public funding to local events to promote, market, and produce events taking place in fall, winter, and spring.

Thanks to the money collected from the lodging tax, many community character events have been partially funded. The JHTTB has allocated between $600,000 and $1.9 million each year to assist local events.

Community events (sponsorship up to $5,000)

Events must contribute to the distinctive character and vibrancy of our community. These events are not the primary reason a visitor would visit Teton County, but they do enhance the visitor experience and the character of the community. These events are not measured based on visitor or lodging impact, but rather on their contribution to the community. Examples include the Astoria Fall Festival, Pumpkins on Fire Fall Festival, and Teton County Model United Nations.

Large events (sponsorship from $5,000 to $75,000)

These events are intended to drive visitation to Jackson and generate overnight stays; many are sporting events. A traveler or group visits Teton County to attend these events and books their stay as a result. These events are measured based on visitor attendance and lodging generation. Examples include the Jackson Hole Marathon, Arc’teryx Backcountry Academy, Snake River Rendezvous, and Teton Powwow.

Signature events (sponsorship of $75,000+)

These events are intended to showcase Jackson as an event destination and drive visitation and overnight stays. They’re often why a visitor knows about and seeks Teton County as a destination. In addition, these events meet the JHTTB’s mission and goals and showcase responsible event tourism on a global scale. These events are measured based on visitor attendance, lodging generation, destination marketing impressions, and responsible tourism efforts. Examples include the Jackson Hole Rendezvous, Old West Days, and the Pedigree Stage Stop Sled Dog Race.

  • Funded Events

    See the JHTTB funded events occurring during the fall, winter, and spring months.

    View Events
  • Funding Opportunities

    Funding is decided by the JHTTB Special Events Committee, comprised of 3 JHTTB Board members and 3 community volunteers.

    Funding Opportunities
  • Apply for Event Funding

    For events between 9/23/23 - 12/31/21 apply by 2/28/23. For events between 1/1/24 - 6/8/24 apply by 6/30/23.

    Apply Now

Questions about JHTTB Event Funding

Additional Resources

About the JHTTB

The Jackson Hole Travel & Tourism Board (JHTTB) is dedicated to developing a healthy economy that preserves Jackson Hole’s natural capital, provides a quality visitor experience, and enhances the well-being of the community.