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Data & Reports

To better respond to the dynamic tourism landscape in Jackson Hole, the Jackson Hole Travel & Tourism Board provides data and reports from a variety of vetted sources.

This data overviews market trends, emerging travel patterns, visitor demographics, and numbers, year-over-year comparisons, and economic and community impact indicators. With this information, we can help build a broader understanding of how tourism is affecting Teton County, WY, and provide the Board and our hospitality partners with data-driven insights for better decision-making.

The JHTTB continues to utilize visitor and resident feedback to identify areas for growth and solution development. By prioritizing data-driven decision-making and fostering collaboration, the Jackson Hole Travel & Tourism Board plays a pivotal role in shaping the tourism landscape of Jackson Hole and ensuring its long-term economic, environmental, and social sustainability.

Teton County Sustainable Destination Indicators

  • Economic

    Metrics used to assess the overall health and performance of Teton County’s travel and tourism economy, including visitation and financial impact.

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  • Environmental

    Metrics used to track and assess the environmental impacts and sustainability performance of Teton County’s travel and tourism industry.

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  • Social

    Metrics that measure the impact of travel and tourism on the local community and visitors including results from visitor and resident sentiment surveys.

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Please note the following chart is optimized for viewing on desktop.

Tourism Reports

The Tourism Dashboard gives both visitors and locals a snapshot into the economy, community, and environmental metrics that track the economic health of our mountain town and expansive natural resources. Please reach out to visitjacksonhole@tetoncountywy.gov for reports beyond one year.