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Travel and tourism at work for Teton County.

In an average year, our small town welcomes over 1.5 million overnight visitors, with a few million more passing through.

In the State of Wyoming, a 5% lodging tax is collected from every visitor’s stay at a hotel, motel, RV park, campground, guest ranch, rental property, or other lodging facility. Three percent is managed by the Wyoming Office of Tourism and 2% stays in Teton County. Sixty percent of these local funds are managed by the JHTTB for destination marketing, tourist education, events, and other tourism-related initiatives as outlined in the Wyoming Statutes. The 40% balance is managed by the Town of Jackson and Teton County, primarily to mitigate the impacts of tourism on infrastructure and services.

The Wyoming Statutes require the JHTTB to budget and allocate lodging tax dollars toward “expenditures for travel and tourism promotional materials” as well as “events, educational materials, and other specific tourism-related objectives, including those as identified as likely to facilitate tourism or enhance the visitor experience.”

Through JHTTB Community Partnerships, the lodging tax has funded:

  • Friends of Bridger-Teton

    Funded $600,000, the JHTTB partnership with Friends of Bridger-Teton has produced11,853+ total hours of volunteer service, 200+ abandoned campfires extinguished, 153+ food storage violations issued, and 89 out-of-bounds campers flagged.

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  • JH Nordic Alliance

    Funded $90,000, the JHTTB partnership with Jackson Hole Nordic Alliance contributes to 300,000+ repsonsible visits to over 400 miles of nordic trails in Jackson each winter

  • Camina Conmigo

    Funded $60,000, Camina Conmigo's Guia-Led Outdoor Education Program has supported 223 spanish-speaking community members learning about responsible outdoor recreation in the Tetons.

  • Center for the Arts

    Funded $77,000, the JHTTB partnership with the Center for the Arts funds the Discovery! Series, making world class arts and culture performances accessible for the Jackson community

  • Door 2 Door Ebike Rentals

    Velo22

    Funded $6,500, the JHTTB partnership with Velo22 provides a central hub for the cycling community and a one-stop resource for cycling visitaiton to Jackson.

  • KHOL Newsroom

    Funded $75,000, the JHTTB partnership with KHOL provides newsroom support to inform, educate, and cultrally orient visitors in Jackson Hole.

Funding Opportunities

JHTTB funding for destination marketing, destination development, and destination stewardship projects.

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